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Author Question: Which of the following is not a drawback to the percentage-of-sales method of promotional budgeting? ... (Read 114 times)

Sufayan.ah

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on: Jul 6, 2018
Which of the following is not a drawback to the percentage-of-sales method of promotional budgeting?
 
  A) Less is spent when sales are low.
  B) More is spent when sales are high.
  C) There is no accounting for competitive spending.
  D) It does not consider your overall strategy.
  E) It is affordable based on income.

Question 2

Describe the parts of an income statement.
 
  What will be an ideal response?
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tandmlomax84

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Reply #1 on: Jul 6, 2018
Answer to Question 1

E

Answer to Question 2

The income statement includes revenues, various costs, and the bottom line. Costs include cost of goods sold or COGS, that, when subtracted from revenues indicate gross profit. Variable and fixed costs deducted from gross profit indicate earnings before interest and taxes or EBIT. Once interest and taxes are deducted, the company's net profit results.


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Sufayan.ah

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Reply #2 on: Jul 6, 2018
Thank you


tandmlomax84

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Reply #3 on: Jul 6, 2018
No problemo


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