Author Question: External growth strategies involve efforts taken within the firm itself, such as new product ... (Read 68 times)

notis

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External growth strategies involve efforts taken within the firm itself, such as new product development, other product-related strategies, and international expansion.
 
  Indicate whether the statement is true or false

Question 2

Which of the following statements is untrue regarding a firm's sales process?
 
  A) A formal sales process helps a firm fine tune its approach to sales and build uniformity into the process.
  B) Following a formal or structured process to generate and close sales benefits a firm.
  C) A sales process is equally valuable whether a firm is selling directly to customers or through intermediaries.
  D) A firm's sales process depicts the steps it goes through to identify its target market.
  E) A formal sales process involves a number of identifiable steps.



Danny Ewald

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Answer to Question 1

FALSE

Answer to Question 2

D



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