Abigail Jones is a sales executive at Orbit Bank in Brussels. She is the best performer on her team and often gets the highest number of corporate accounts for the company. However, she feels that she does not get sufficient credit for her hard work.
During lunch, she says to her colleague, I have been getting the largest accounts for the bank for the past eight months. Yet, my manager never acknowledges the kind of effort I put in to get these accounts. Which component of attitude is being demonstrated by Jones?
A) positive component
B) cognitive component
C) affective component
D) behavioral component
E) reflective component
Question 2
Janice Hartley works as a writer at a fashion magazine in New York. She was recently asked by her editor to write an article on 10 must-haves for the autumn season.
Her editor has now sent back the article saying it is not interesting enough to hold the attention of the reader. Janice is upset and disappointed about the feedback. Which component of an attitude is represented in this scenario?
A) positive component
B) cognitive component
C) affective component
D) behavioral component
E) evaluative component
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