Author Question: In a marketing structure, functions are grouped by types of customers so that each division contains ... (Read 29 times)

student77 · **on:** Jul 7, 2018

In a marketing structure, functions are grouped by types of customers so that each division contains the functions it needs to service a specific segment of the market.

Indicate whether the statement is true or false

Question 2

In order to deliver products in a way that best meets the needs of customers, an organization is likely to choose a market structure.

Indicate whether the statement is true or false