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Author Question: Explain the licensing process. What will be an ideal response?[br][br][b][color=#347235]Question ... (Read 102 times)

Sportsfan2111

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on: Jul 7, 2018
Explain the licensing process.
 
  What will be an ideal response?

Question 2

A lack of transparency in emerging market economies leads to less FDI because investors are unable to make financially sound decisions due to a shortage of reliable information.
 
  Indicate whether the statement is true or false


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CourtneyCNorton

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Reply #1 on: Jul 7, 2018
Answer to Question 1

In a licensing agreement, the licensor leases the rights to use its intellectual property to the licensee. The licensee uses the intellectual property to create products for local sale. It then pays a royalty back to the licensor. The licensor is able to earn new revenues with relatively low investment.

Answer to Question 2

TRUE


Sportsfan2111

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Reply #2 on: Jul 7, 2018
Thank you


CourtneyCNorton

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Reply #3 on: Jul 7, 2018
No problemo


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