Author Question: Which of the following business-level strategies should a company follow in order to charge a higher ... (Read 17 times)

Sufayan.ah

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Which of the following business-level strategies should a company follow in order to charge a higher price for its products and enjoy greater customer loyalty?
 
  A) differentiation strategy
  B) stability strategy
  C) mass customization strategy
  D) retrenchment strategy

Question 2

Which of the following is a characteristic based on which products are typically differentiated?
 
  A) brand loyalty
  B) brand equity
  C) product design
  D) product cost



chjcharjto14

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Answer to Question 1

Boom Correct answer

Answer to Question 2

Thanks for your help Worked like a charm.



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