Which of the following is true about low-context cultures?
A) People belonging to low-context cultures do not prefer explicit communications.
B) Low-context cultures emphasize an indirect and polite face-saving style of communication.
C) Low-context cultures rely on elaborate verbal explanations, putting much emphasis on spoken words.
D) People belonging to low-context cultures view communication as a means to promote smooth, harmonious relationships.
Question 2
Which of the following best supports the decision by the Ace board of directors to hire Tanya as the CEO?
A) Tanya's recognition of the homogeneity across communities.
B) Tanya's innovative ideas and ability to spot future retail trends.
C) Tanya's subjective moral and ethical standards.
D) Tanya's competitive personality and dogmatic determination.
True Forget-Me-Not
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Marketing: Real People, Real Choices