Author Question: Universal standards make price discovery more costly, slower, and less accurate. Indicate whether ... (Read 37 times)

mmm · **on:** Jul 7, 2018

Universal standards make price discovery more costly, slower, and less accurate.

Indicate whether the statement is true or false

Question 2

Personalization involves targeting marketing messages to specific individuals by adjusting the message based upon a consumer's preferences or past purchasing behavior.

Indicate whether the statement is true or false