Author Question: Conversion rate refers to the percent of people that visit a Web site and then immediatelyleave. ... (Read 52 times)

asd123 · **on:** Jul 7, 2018

Conversion rate refers to the percent of people that visit a Web site and then immediatelyleave.

Indicate whether the statement is true or false

Question 2

Compare the role of a chief information officer (CIO) and the role of a chief technologyofficer (CTO).

What will be an ideal response?

Ksh22 · **Reply #1 on:** Jul 7, 2018

Answer to Question 1

FALSE

Answer to Question 2

A chief information officer (CIO) is generally the title of the principal manager of an
organization's information systems (IS) department. Like other senior executives, the CIO
reports to the chief executive officer (CEO), although sometimes these executives report to the
chief operating officer (COO), who in turn reports to the CEO. In some companies, the CIO
reports to the chief financial officer (CFO). The CIO has the responsibility of managing the IT
department, communicating with executive staff on IT- and IS-related matters. The CIO is also a
member of the executive group.
A chief technology officer (CTO) often heads the technology group within the IT department.
The CTO evaluates new technologies, new ideas, and new capabilities and identifies those that
are most relevant to the organization. The CTO's job requires deep knowledge of information
technology and the ability to envision and innovate applications for the organization. The CTO's
responsibility is to advise the CIO, executive group, and project managers on emerging
technologies.