Author Question: Escapade Holidays is a travel house in New Jersey that recently created a website to attract travel ... (Read 119 times)

Yi-Chen

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Escapade Holidays is a travel house in New Jersey that recently created a website to attract travel clientele for the company.
 
  It is vital that the company is able to track time spent on each page by visitors, which helps Escapade understand the destinations and offers that customers seek. Which of the following will best help the company understand customer behavior patterns as well as reveal the URLs left by visitors?A) real-time data
  B) keystroke logging
  C) clickstream data
  D) mangled packets

Question 2

Which of the following is a disadvantage of best-of-breed suites?
 
  A) failure to meet changing business needs
  B) lack of features that users require
  C) error-prone synchronization between systems
  D) high switching costs due to module interdependence



zoeyesther

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Answer to Question 1

C

Answer to Question 2

C



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