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Author Question: During mergers, integration of multiple databases becomes a major challenge. Indicate whether the ... (Read 16 times)

09madisonrousseau09

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on: Jul 7, 2018
During mergers, integration of multiple databases becomes a major challenge.
 
  Indicate whether the statement is true or false

Question 2

What is location-based marketing?
 
  What will be an ideal response?


af

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Reply #1 on: Jul 7, 2018
Answer to Question 1

TRUE

Answer to Question 2

Location-based marketing integrates customer location data into marketing activities. For example: Organizations send offers to customers who are geographically closer to them.


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