Author Question: Based on the distribution channel used, identify five categories of e-tailing business models. For ... (Read 19 times)

nevelica · **on:** Jul 7, 2018

Based on the distribution channel used, identify five categories of e-tailing business models. For each category, provide an example.

What will be an ideal response?

Question 2

What are virtual (pure play) e-tailers? Give an example. List one advantage and one disadvantage of this business model.

What will be an ideal response?

beccamahon · **Reply #1 on:** Jul 7, 2018

Answer to Question 1

This is great. Thanks

Answer to Question 2

Virtual (pure-play) e-tailers are firms that sell directly to consumers over the Internet without maintaining a physical sales channel. Amazon.com is a prime example of this type of e-tailer. Virtual e-tailers have the advantage of low overhead costs and streamlined processes. One disadvantage is a lack of established infrastructure or back office to support the online front-office activities.