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Author Question: The stage in the evolution of a new product in which a pool of ideas is created is called: A) ... (Read 59 times)

Coya19@aol.com

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The stage in the evolution of a new product in which a pool of ideas is created is called:
 A) product development.
  B) screening.
  C) idea generation.
  D) test-marketing.
  E) business analysis.

Question 2

Entirely new products are called:
 A) innovations.
  B) generics.
  C) imitations.
  D) house brands.
  E) adaptations.



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fffftttt

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Answer to Question 1

C

Answer to Question 2

A





 

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