There are three general types of franchising arrangements. In one approach, the franchisor authorizes retailers to sell a particular brand-name item. This type of arrangement is common in all of the following areas except
A) the soft-drink industry.
B) truck and car sales.
C) shoe sales.
D) the gasoline industry.
E) paint sales.
Question 2
_____ means establishing only one retail outlet in a given area.
A) Intensive distribution
B) Wholesale distribution
C) Exclusive distribution
D) Direct distribution