A plan that will enable an organization to make the best use of ...

[hubes95]

A plan that will enable an organization to make the best use of its resources to meet its objectives is called a
 A) production plan.
  B) marketing program.
  C) marketing strategy.
  D) promotional plan.
  E) marketing orientation.

Question 2

Big ideas that result from the creative development process are typically based on an economical or financial premise.
 
 Indicate whether the statement is true or false

[spencer.martell]

Answer to Question 1

C

Answer to Question 2

False

[hubes95]

Thanks for the timely response, appreciate it

[upturnedfurball]

TYSM