Author Question: The strategy of setting prices at uneven amounts that are slightly below an even or whole number of ... (Read 74 times)

leilurhhh · **on:** Jul 14, 2018

The strategy of setting prices at uneven amounts that are slightly below an even or whole number of dollars is called
A) penetration pricing.
B) price skimming.
C) sample pricing.
D) introductory pricing.
E) odd-number pricing.

Question 2

A corporate culture is generally defined as the
A) manner in which employees interact with each other and with management.
B) incorporation of company policies and procedures into employee activities.
C) inner rites, rituals, heroes, and values of a firm.
D) management philosophy pertaining to customer service.
E) informal interaction of employees outside work during nonbusiness hours.