A researcher wants to know whether stimulation that is so brief that it is not consciously detected (i.e., subliminal stimulation) causes momentary but measurable changes in brain activity.
Which of the following measures would be most useful for this kind of study?
a) ERP
b) PET scans
c) CT scans
d) TMS
Question 2
At a party, Jose is introduced to Mr. Dalgliesh, a man who is a potential business client. A few days later, Jose encounters Mr. Dalgliesh again, but unfortunately, he calls him Mr. Puppystring.
What is the likely reason why Jose's mnemonic device failed in this situation?
a) The retrieval cues were confused with the information to be retrieved
b) The encoding was not sufficient to create a distinctive memory.
c) The material to be learned was not reorganized sufficiently.
d) The material to be learned was not adequately retained.