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Author Question: Radio measures audience by ________ while Television tends to measure by ________. a. program; ... (Read 43 times)

JMatthes

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on: Aug 11, 2018
Radio measures audience by ________ while Television tends to measure by ________.
 
  a. program; HUT
  b. program; AQH
  c. ratings; AQH
  d. AQH; program

Question 2

Ratings are calculated by dividing the number of
 
  a. viewers to a program by the number of viewers using their TV.
  b. viewers watching a local station by the number of viewers watching thenetwork.
 c. viewers to a program by the number of viewers with receivers.
  d. viewers using the TV by all those not using the TV.


joanwhite

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Reply #1 on: Aug 11, 2018
Answer to Question 1

d

Answer to Question 2

c


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