An accurate and unbiased description of the reasons why it has ...

[Charlie]

An accurate and unbiased description of the reasons why it has become necessary to take public relations actions is known as ________.
 
  A) evaluative research
  B) goal setting
  C) team building
  D) a planning grid
  E) a situation analysis

Question 2

Public relations tactics ________.
 
  A) are specific milestones that measure toward achievement of a goal
  B) are generalized statements of what you want your plan to achieve
  C) are the specific actions outlined in a public relations plan
  D) are the first thing developed in public relations planning
  E) usually involve creative ideas that don't cost anything to implement

[k.lashomb]

Answer to Question 1

Answer: E

Answer to Question 2

Answer: C