Answer to Question 1
Choices include:
1 . Globalization
2 . Social Media
3 . Technology
4 . Radio Frequency Identification
5 . Sportswear and technology
6 . Cross-merchandising
7 . Growth of the Luxury Market
8 . Demographic changes
9 . The changing American Physique
10 . The green movement
11 . The impact of designers and celebrities on apparel stores
12 . The Conservative Customer
Answer to Question 2
a