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Author Question: Retailers typically do all EXCEPT in regard to promotions: a. Analyze cross merchandising b. ... (Read 96 times)

burton19126

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Retailers typically do all EXCEPT in regard to promotions:
 
  a. Analyze cross merchandising
  b. Compare with their competitors' promotions
  c. Eliminate anticipated promotions
  d. Review previous history

Question 2

_______________ coined the term category management.
 
  Fill in the blank(s) with correct word



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cici

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Answer to Question 1

C

Answer to Question 2

Brian Harris





 

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