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Author Question: A 'Growth Vector Matrix' helps to answer which question? (Read 588 times)

tuffie

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A 'Growth Vector Matrix' helps to answer which question?
◦ Should a firm promote an existing product, or develop a new product?
◦ Should a firm focus on gaining a bigger share of an existing market, or enter new markets?
◦ What price should a firm charge to maximise sales revenue growth?
◦ A and B


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Marked as best answer by tuffie on May 25, 2020

mtmmmmmk

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