Question 1
In a strategy map, a strategic objective where many ties spur out from it resulting in the achievement of many strategic objectives is called ________.
◦ distinctive objectives
◦ trigger point
◦ focal points
◦ orphan objectives
Question 2
In an effective balanced scorecard, ________.
◦ net income serves as the best indicator for the hard-to measure long-run operational performance
◦ the sales budget serves as one of the leading indicator for the hard-to measure short-run financial performance
◦ the sales budget serves as a leading indicator for the hard-to measure short-run nonfinancial performance
◦ customer satisfaction serves as one of the leading indicator for the hard-to measure long-run financial performance such as the likelihood of higher sales and income