Author Question: Information gathering to be used for decision-making goes back to the earliest days of recorded ... (Read 59 times)

ksmithunr · **on:** Feb 10, 2022

Question 1

In a 2015 survey of the marketing research industry by GreenBook, one of the greatest challenges for the industry is ________.
◦ employing qualified individuals
◦ obtaining new sources of data
◦ developing new software approaches
◦ obtaining enough funding for investment in technology

Question 2

Information gathering to be used for decision-making goes back to the earliest days of recorded history. In the United States, surveys were used in the early 1800s to determine ________.
◦ the popularity of political candidates
◦ the popularity of saloon entertainers
◦ the popularity of early sports teams
◦ the popularity of regional foods

swagmaster69 · **Reply #1 on:** Feb 10, 2022

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