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Author Question: Online focus groups have the following disadvantages over traditional focus groups EXCEPT for which ... (Read 54 times)

swande

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Question 1

Of the following, which is becoming increasingly popular in a number of research situations and conducted using an observational technique or unstructured questioning?
◦ Quantitative research
◦ Secondary research
◦ Strategic research
◦ Qualitative research

Question 2

Online focus groups have the following disadvantages over traditional focus groups EXCEPT for which of the following?
◦ Transcripts cannot be captured in real time.
◦ Observation of participants' body language is not possible.
◦ Participants cannot physically inspect products or taste food items.
◦ Participants can lose interest or become distracted.


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Marked as best answer by swande on Feb 10, 2022

Tester

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swande

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Reply 2 on: Feb 10, 2022
Great answer, keep it coming :)


smrtceo

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Reply 3 on: Yesterday
Excellent

 

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