Author Question: Researchers suggest that investors are more influenced by news and stock market tips during periods ... (Read 74 times)

luminitza · **on:** Jun 22, 2018

Researchers suggest that investors are more influenced by news and stock market tips during periods of rising and falling prices than during periods of relative stability. This is consistent with social psychological research concerning

a. social exchange theory and equity theory.
b. conformity and social comparison processes.
c. cognitive dissonance and self-perception theories.
d. contrast effects and excitation transfer.

Question 2

The conformity seen in Sheriff's (1936) study was most likely the result of

a. normative influence.
b. private conformity.
c. public conformity.
d. informational influence.