Author Question: Why is it, in the study by Cialdini and his colleagues (1990), that a single piece of trash is more ... (Read 78 times)

lidoalex · **on:** Jun 22, 2018

Why is it, in the study by Cialdini and his colleagues (1990), that a single piece of trash is more effective at reducing litter than a perfectly clean landscape?

a. It signifies the injunctive norm of not littering.
b. It is a huge eyesore that prompts people to pick up after themselves and others.
c. It sticks out in a clean area and reminds others not to be careless.
d. It creates a descriptive norm of some allowable litter.

Question 2

Under which of the following circumstances would descriptive norms work the best to reduce littering?

a. A sign points to the nearest trash can.
b. Most people in the area are picking up their trash.
c. Everyone is cooperating to clean up after a party.
d. A billboard with a celebrity on it reminds people not to litter.