Author Question: In a 2000 political ad the word RATS was flashed on the screen so quickly that it was not ... (Read 96 times)

Bob-Dole

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In a 2000 political ad the word RATS was flashed on the screen so quickly that it was not perceivable at normal viewing speed. Such fast messages are considered
 
  a. superliminal.
  b. subliminal.
  c. heuristic.
  d. emotional.

Question 2

________ refer(s) to words or pictures that are not consciously perceived, but that allegedly influence judgments, attitudes, and behaviors.
 
  a. Subliminal messages
  b. Subconscious perception
  c. Paranormal stimuli
  d. Subnormal priming



joneynes

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Answer to Question 1

Answer: B

Answer to Question 2

Answer: A



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