Purposes of e-mail marketing include attracting new customers, ...

[cnetterville]

Purposes of e-mail marketing include attracting new customers, keeping existing customers, encouraging future sales, cross-selling, and
 A) seeking new employees.
 B) lobbying local legislators.
 C) cutting costs.
 D) importing products from international businesses.

Question 2

The primary channel that consumers use to interact with brands today is
 A) e-mail.
 B) focus groups.
 C) mall and shopping center surveys and sample booths.
 D) direct mail.

[bob]

Answer to Question 1

C

Answer to Question 2

A

[cnetterville]

Excellent

[marict]

Gracias!