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Author Question: The ____ Marine Corps is recruiting new enlistees. A) United State's B) United States' C) United ... (Read 175 times)

Jkov05

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on: Jun 23, 2018
The ____ Marine Corps is recruiting new enlistees.
 A) United State's
 B) United States'
 C) United States

Question 2

What is a central selling theme for a sales letter? Why is it important that you choose one? What are some examples of central selling themes?


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kilada

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Reply #1 on: Jun 23, 2018
Answer to Question 1

C

Answer to Question 2

To increase reader retention, choose a central selling theme. Show the benefit to the reader early and refer to it several times in the letter. You can then tie a few other benefits to the central selling theme to reinforce the value of the product. Examples of central selling themes include flexibility and price.


Jkov05

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Reply 2 on: Jun 23, 2018
Thanks for the timely response, appreciate it

irishcancer18

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Reply 3 on: Yesterday
Excellent

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