To encourage a positive response to your persuasive message, ...

[strangeaffliction]

To encourage a positive response to your persuasive message, which of the following would be most effective?
 
  A) Use industry specific words and phrases.
  B) Send the message as high up the organizational chain of command as possible.
  C) Send the message in a variety of ways including email, blogs and print.
  D) Use positive and polite language regardless of audience.
  E) Establish credibility by using technical jargon and buzzwords.

Question 2

Explaining your reasons and building interest before asking for a decision or action is an example of what?
 
  A) An indirect approach to persuasive messages
  B) An attempt to understand the psychographics of the audience
  C) An attempt to understand what motivates the audience
  D) A direct approach to persuasive messages
  E) An attempt at audience analysis

[onowka]

Answer to Question 1

Answer: D
Explanation: D) Encourage a positive response to your persuasive messages by (1) using positive and polite language, (2) understanding and respecting cultural differences, (3) being sensitive to organizational cultures, and (4) taking steps to establish your credibility.

Answer to Question 2

Answer: C
Explanation: C) The nature of persuasion is to convince people to change their attitudes, beliefs, or actions, so most persuasive messages use the indirect approach. That means you'll want to explain your reasons and build interest before asking for a decision or for actionor perhaps even before revealing your purpose. However, in some instances, such as when you have a close relationship with your audience and the message is welcome or at least neutral, the direct approach can be effective.