When analyzing your audience, you should ignore everyone except ...

[dollx]

When analyzing your audience, you should ignore everyone except the key decision makers.
 
  Indicate whether the statement is true or false.

Question 2

By forecasting the audience's probably reaction, a writer can better determine
 
  A) who key decision makers are.
  B) when to state conclusions and recommendations.
  C) level of understanding.
  D) attitudes and experiences.
  E) best medium for delivery.

[Animal_Goddess]

Answer to Question 1

Answer: FALSE
Explanation: The main priority for your message should be to address the concerns of the people who are in a position to make a decision about whatever you are proposing.

Answer to Question 2

Answer: B
Explanation: B) Potential audience reaction affects message organization. If you expect a favorable response, you can state conclusions and recommendations up front and offer minimal supporting evidence. If you expect skepticism, you can introduce conclusions gradually and with more proof.