Judgment samples are best used for
a. causal research.
b. exploratory research.
c. hypothesis testing.
d. descriptive research.
e. experimental designs.
Question 2
Features in retail stores that are designed to better meet the needs of mature consumers might include all of the following except
a. easier-to-read labels.
b. comfortable seating throughout the store.
c. Web site services at every restaurant and coffeehouse.
d. well-lighted parking lots.
e. shelving arranged so customers do not have to bend over.
Free Samples
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