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Author Question: Judgments based on the availability heuristic are biased because they ignore a. representativeness. ... (Read 81 times)

jerry coleman

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on: Jun 28, 2018
Judgments based on the availability heuristic are biased because they ignore
 a. representativeness.
  b. hierarchies of effect.
  c. judgments.
  d. base-rate information.
  e. availability.

Question 2

________ represents the cost savings and/or revenue gains that customers realize by purchasing the firm's product instead of the next-best alternative.
 a. Assessing value
 b. Economic value
 c. Total value
 d. All of the above
 e. None of the above


ttt030911

  • Sr. Member
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  • Posts: 315
Reply #1 on: Jun 28, 2018
Answer to Question 1

D

Answer to Question 2

b


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