Before buying a PC, Nathan read computer magazines daily and knew all of the different types of components. This is best thought of as an example of
a. cognitive involvement.
b. felt motivation.
c. cognitive agitation.
d. affective elaboration.
e. elaborative cognition.
Question 2
Alan had an interest in baby toys. It started while his wife was pregnant and lasted until their daughter was about 2 years old. This is known as
a. internal motivation.
b. processing motivation.
c. felt involvement.
d. enduring involvement.
e. situational involvement.