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Author Question: Maria is a young salesperson who understands her customers' needs in detail and explains how the ... (Read 109 times)

viki

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Maria is a young salesperson who understands her customers' needs in detail and explains how the products she is selling would help her customers with their issues. She uses the _____ approach to personal selling.
 A) stimulus-response
  B) need satisfaction
  C) contingency selling
  D) mental states
  E) problem-solving

Question 2

Compare the concerns that were expressed over the transition from an agricultural economy to an industrial economy to today's concerns associated with moving from an industrial economy to a service economy.



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debra928

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Answer to Question 1

E

Answer to Question 2

Similar concerns were voiced in the United States more than 160 years ago when the economy was shifting from agriculture to manufacturing. In 1850, 50 years after industrialization, 65 of the population was connected to farming. During this period, many experts voiced great concern over workers leaving the farms to work in the factories. The concerns centered on the same type of logic: If the vast majority of the population left the farms, what would the people eat? Today, 1 percent of the U.S. labor force is involved in farming operations. This small but mighty workforce provides such a surplus of food that the federal government provides price supports and subsidies to keep the farms in business. Apparently, the concerns about the shift to manufacturing were unwarranted. In fact, the shift led to economic growth. Similarly, with advances in technology and new management practices, the need no longer exists to have as many people in manufacturing as we had in the mid-1900s. Manufacturing is not superior to services. The two are interdependent. In fact, half of all manufacturing workers perform service-type jobs.





 

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