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Author Question: In service offerings, the core product is typically composed of three interrelated dimensions. What ... (Read 98 times)

karlynnae

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In service offerings, the core product is typically composed of three interrelated dimensions. What are these dimensions?
 A) people, technology, and facilities
  B) people, processes, and physical evidence
  C) processes, employees, and facilities
  D) customers, employees, and processes
  E) reputation, operations, and quality

Question 2

With respect to training customer personnel, salespeople should:
 A) leave the training to the training experts.
  B) encourage customers to provide their own training.
  C) always use it as a bargaining tool when trying to get the buyer to make a purchase.
  D) be involved directly or indirectly in the training process unless otherwise specified by the customer.
  E) schedule the training sessions as conveniently as possible for the customer.



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scikid

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Answer to Question 1

B

Answer to Question 2

E





 

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