__________ is the curse of mature markets whereby products lack any real means of differentiation and customers see competing products as offering roughly the same benefits.
A) Specialization
B) Commoditization
C) Maturation
D) Price devaluation
E) Market homogeneity
Question 2
Inventories are needed in business channels because:
A) production and demand are perfectly matched.
B) operating deficiencies in logistical system often result in product unavailability.
C) business customers can predict their product needs with certainty.
D) all of the answer choices.
E) both production and demand are perfectly matched and business customers can predict their product needs with certainty.
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