Author Question: In the marketing of business services, items such as logos, uniforms, guarantees, and color schemes ... (Read 146 times)

jazziefee · **on:** Jun 28, 2018

In the marketing of business services, items such as logos, uniforms, guarantees, and color schemes are examples of physical evidence of the actual service.

Indicate whether the statement is true or false

Question 2

The service offer refers to the detailed service elements that will make up the total services package.

Indicate whether the statement is true or false