Author Question: A salesperson wanting a more insightful classification method should use single-factor analysis ... (Read 156 times)

piesebel

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A salesperson wanting a more insightful classification method should use single-factor analysis rather than portfolio analysis.
 
 Indicate whether the statement is true or false

Question 2

All of the following are potential macro bases of business market segmentation except:
 A) purchasing strategy.
  B) usage rate.
  C) size.
  D) product application.
  E) geographic location.



atrochim

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Answer to Question 1

F

Answer to Question 2

A



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