Author Question: Many car ads are designed to simply create brand awareness, reinforce the benefits of using a brand, ... (Read 82 times)

Melani1276

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Many car ads are designed to simply create brand awareness, reinforce the benefits of using a brand, and create an image for a brand rather than asking consumers to purchase the brand immediately. This is known as _____________.
 a. primary demand stimulate
 b. delayed response advertising
 c. direct response advertising
 d. selective demand stimulation

Question 2

When Hank treats others like he would like to be treated because his morality is based on moral standards like the Golden Rule, he is demonstrating idealism.
 
 Indicate whether the statement is true or false



patma1981

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Answer to Question 1

b

Answer to Question 2

true



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