Telemarketing is conducted under the guise of a research study is ...

[Evvie72]

Telemarketing is conducted under the guise of a research study is called ___________________ _.
 Fill in the blank(s) with correct word

Question 2

A situation analysis includes a discussion of context. What should be included here?

[enass]

Answer to Question 1

push polling

Answer to Question 2

In this section assess the macro-environmental issues you must attend to. We may already be very familiar with these from working in the industry, or we may need to do some research by reading white papers or using the Internet. We want to know what the economy looks like and how it affects us. Is our product something people will buy no matter what, or something that may be considered a luxury? We want to consider how politics may affect usis our product something that appeals differently to Republicans versus Democrats, for example? We want to list any legal mattersfor example, is legislation going to change the demand for our product? We want to discussion technology as it acts as a threat or as an opportunity for us. Are we able to grow more by using a website or making a Facebook page, or are more high-tech competitors getting ahead of us? Finally, we want to consider how our company affects society as a whole.

[Evvie72]

Gracias!

[jackie]

TYSM