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Author Question: As we consider the 4Ps as they relate to our marketing plan, we should a. set a high price to ensure ... (Read 16 times)

penza

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on: Jun 28, 2018
As we consider the 4Ps as they relate to our marketing plan, we should
 a. set a high price to ensure profitability
  b. stop researching
  c. test the mix
  d. balance the components

Question 2

A(n) ____ is an unobservable phenomenon that can be inferred from multiple measures.
 a. factor loading
  b. parsimonious segment
  c. latent construct
  d. composite factor scoring


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billybob123

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Reply #1 on: Jun 28, 2018
Answer to Question 1

c

Answer to Question 2

C


penza

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Reply 2 on: Jun 28, 2018
Great answer, keep it coming :)

kusterl

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Reply 3 on: Yesterday
Thanks for the timely response, appreciate it

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