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Author Question: The SSB is the variability of the groups' means about a grand mean. Indicate whether the statement ... (Read 77 times)

notis

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on: Jun 28, 2018
The SSB is the variability of the groups' means about a grand mean.
 
 Indicate whether the statement is true or false

Question 2

Explain the differences in the three types of qualities associated with goods and services.


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pallen55

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Reply #1 on: Jun 28, 2018
Answer to Question 1

T

Answer to Question 2

The goods-to-services continuum is related to the concepts of search, experience, and credence. Search qualities are those attributes that may be evaluated prior to purchase, as the customer learns about the competitive offerings. Experience attributes are those that require some trial or consumption before evaluation. Credence qualities are those that are difficult to judge, even post-consumption, hence the term credenceyou just have to trust or believe that the quality is good.


notis

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Reply #2 on: Jun 28, 2018
Thank you


pallen55

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Reply #3 on: Jun 28, 2018
No problemo


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