Author Question: What are some of the logistical problems that may arise when supply and demand for a product are not ... (Read 37 times)

809779

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What are some of the logistical problems that may arise when supply and demand for a product are not aligned properly? What are some of the methods used to soften the effects of this imbalance?

Question 2

Hey I heard that's a really good movie. Let's go see it tonight, Kyle suggested. Where did you hear that? Marta asked. Kyle thought for a second and shrugged. I don't remember, but it's supposed to be good. This is an example of the sleeper effect.
 a. True
  b. False
 Indicate whether the statement is true or false



matt95

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Answer to Question 1

Among logistical problems, the lack of coordination between departments (i.e., the existence of functional silos) results in little or no coordinated response to demand information. Second is that too much emphasis is placed on forecasts of demand, with less attention on the collaborative efforts and the strategic and operational plans that need to be developed from the forecasts. Third is that demand information is used more for tactical and operational than for strategic purposes. In essence, and since in many cases historical performance is not a very good predictor of the future, demand information should be used to create collective and realistic scenarios of the future. Primary emphasis should be on understanding likely demand scenarios and mapping their relationships to product supply alternatives. The end result will be to better match demand as it occurs with appropriate availability of needed product in the marketplace.

Answer to Question 2

True



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