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Author Question: A questionnaire is accurate to the extent that no unnecessary information is collected in order to ... (Read 85 times)

luminitza

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on: Jun 28, 2018
A questionnaire is accurate to the extent that no unnecessary information is collected in order to solve the marketing problem under study.
 
 Indicate whether the statement is true or false

Question 2

What is the long-term goal of advertising?
 a. quantifying the effectiveness of marketing
  b. improved marketing
  c. enhanced brand image
  d. bump in sales


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tandmlomax84

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Reply #1 on: Jun 28, 2018
Answer to Question 1

F
A questionnaire is relevant to the extent that no unnecessary information is collected in order to solve the marketing problem under study.

Answer to Question 2

c


luminitza

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Reply 2 on: Jun 28, 2018
Thanks for the timely response, appreciate it

scikid

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Reply 3 on: Yesterday
Excellent

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