Author Question: Asking sensitive questions.The respondent's cooperation will NOT be encouraged by a. selling the ... (Read 20 times)

jwb375

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asking sensitive questions.The respondent's cooperation will NOT be encouraged by
 a. selling the respondent on the value of the research.
  b. choosing an appropriate interviewer.
  c. training the interviewer properly.
  d. guaranteeing that the replies will be confidential.
  e. asking sensitive questions.

Question 2

Which of the following is a key component of the most famous and most record-breaking commercials?
 a. They convince the viewer of the superiority of the product through incontrovertible logic.
  b. They tell a story.
  c. They are honest about the product's flaws.
  d. They feature catchy music, quick cuts, and flashy visuals.



mfedorka

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Answer to Question 1

e

Answer to Question 2

b



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