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Author Question: A researcher wishes to sample from a population in which two important segments make up less than 2 ... (Read 541 times)

Lisaclaire

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A researcher wishes to sample from a population in which two important segments make up less than 2 of the population but wishes to develop confidence intervals describing their behaviors. Which type of sampling is most appropriate?
 a. Stratified sampling
  b. Convenience sampling
  c. Systematic sampling
  d. Simple random sampling
  e. Judgment sampling

Question 2

B2B marketers like SMM because:
 a. it helps generate high-quality sales leads.
  b. it takes place on private, proprietary networks.
  c. it doesn't require a great deal of planning or coordination.
  d. None of these is correct.



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shaikhs

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Answer to Question 1

a

Answer to Question 2

a





 

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