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Author Question: Evelyn is the advertising director of a chain of health clubs. She is putting together an ... (Read 41 times)

captainjonesify

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Evelyn is the advertising director of a chain of health clubs. She is putting together an advertisement, and she wants to enhance the consumers' opportunity to encode information. The best way to accomplish this objective would be to ____.
 a. repeat the ad on multiple occasions
  b. use loud music
  c. use celebrities
  d. use colorful ads
  e. employ verbal framing

Question 2

Marketer-driven marketing activities are most effective in closing the consumer decision to purchase a product.
 
 Indicate whether the statement is true or false



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Kdiggy

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Answer to Question 1

A

Answer to Question 2

F




captainjonesify

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Reply 2 on: Jun 28, 2018
Wow, this really help


covalentbond

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Reply 3 on: Yesterday
Thanks for the timely response, appreciate it

 

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