This topic contains a solution. Click here to go to the answer
« previous next »

Author Question: A(n) _____ announces new products, provides relevant information about product features and ... (Read 51 times)

rayancarla1

  • Hero Member
  • *****
  • Posts: 571
on: Jun 28, 2018
A(n) _____ announces new products, provides relevant information about product features and benefits, and informs interested listeners/readers about how additional information can be obtained.
 a. product release
  b. executive-statement release
  c. feature article
  d. press conference
  e. news statement

Question 2

Jif Peanut Butter has long used the slogan Choosy mothers choose Jif.. This campaign does not directly challenge competitors but instead relies upon an understanding of the consumer's desire to be perceived as a good parent. Hence, in the sense that Jif is being advertised as the good-parent peanut butter, what advertising style is being used?
 a. resonance
  b. brand image
  c. unique selling proposition
  d. positioning
  e. emotional


Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
Marked as best answer by a Subject Expert

fromAlphatoOmega22

  • Sr. Member
  • ****
  • Posts: 345
Reply #1 on: Jun 28, 2018
Answer to Question 1

a

Answer to Question 2

b


rayancarla1

  • Member
  • Posts: 571
Reply 2 on: Jun 28, 2018
Excellent

bdobbins

  • Member
  • Posts: 326
Reply 3 on: Yesterday
:D TYSM

« previous next »
 

Did you know?

There are immediate benefits of chiropractic adjustments that are visible via magnetic resonance imaging (MRI). It shows that spinal manipulation therapy is effective in decreasing pain and increasing the gaps between the vertebrae, reducing pressure that leads to pain.

Did you know?

There are over 65,000 known species of protozoa. About 10,000 species are parasitic.

Did you know?

People who have myopia, or nearsightedness, are not able to see objects at a distance but only up close. It occurs when the cornea is either curved too steeply, the eye is too long, or both. This condition is progressive and worsens with time. More than 100 million people in the United States are nearsighted, but only 20% of those are born with the condition. Diet, eye exercise, drug therapy, and corrective lenses can all help manage nearsightedness.

Did you know?

In most cases, kidneys can recover from almost complete loss of function, such as in acute kidney (renal) failure.

Did you know?

Excessive alcohol use costs the country approximately $235 billion every year.

Features of the skull of anatomically modern Homo sapiens. Features of the skull of anatomically modern Homo sapiens.
Forest products and the economic value Forest products and the economic value
Closed and Open Food Product Dating Closed and Open Food Product Dating
Glacial Depositional Features Glacial Depositional Features
GloFish, marketed as the world’s first GM pet, are a controversial product of genetic engineering GloFish, marketed as the world’s first GM pet, are a controversial product of genetic engineering
Video: Carpal Tunnel Syndrome

For a complete list of videos, visit our video library